Vision & Mission


Smile’s objective is to become the broadband provider of choice for SuperFast data and SuperClear voice in all our markets and to provide over 300 million potential customers in its four countries of operation with fast, reliable and high-quality services that all people can fully benefit from the internet world and to accelerate development and wealth creation.


Our values are the foundation on which the company is built: Everything is possible when done with integrity, humility, humanity and innovation. This is how we approach every aspect of our job, every service and product we offer, and how we deal with our customers, partners and our staff.